About Us

Our Story

How We Started

Jice started when we couldn’t find a reasonably priced e-liquid on the market that doesn’t lack flavour or used cheap tasting flavourings. We then spent the next few months developing LemurLiquid, which was the company that came before Jice. After LemurLiquid began growing we wanted to improve even more, re-branding into Jice, improving the flavour profiles and the range of flavours offered. 


We only use the highest quality ingredients, creating a tasty and consistent e-liquid. Safety is our top priority and always comes first. So none of our e-liquids contain diacetyl, acetoin, acetyl, propionyl, or alcohol. All e-liquids are also made in a ISO 5 clean room with all the safety measures taken.

Company Details

Company Name: JICE E-LIQUID LIMITED Registered office address: Kemp House, 160 City Road, London, United Kingdom, EC1V 2NX​